Rad Power Bikes is an electric bike manufacturer that offers direct to consumer pricing on e-bikes and accessories. It aims to make sustainable transportation universally accessible through rad electric bikes at rad prices. The company designs all of its products in-house at its headquarters and operates international offices in Vancouver, British Columbia, and Utrecht, the Netherlands. It offers 11 different models of electric bicycles and has adopted a hybrid e-commerce/retail/commercial partnership approach to reach the most customers. Rad Power Bikes’ service and support options for customers include dedicated pre-and post-purchase customer support teams, online self-service tools, Rad Retail Showrooms, Rad Mobile Service Vans, and its local service partner network. It is backed by Morgan Stanley, Fidelity, The Rise Fund, TPG, Durable Capital Partners, and Vulcan Capital. Mike Radenbaugh and Tyler Collins launched the Seattle, Washington-based e-bike company in 2007.Something looks off?